Policy for Hosting Travel Writers/Journalist/Bloggers

Thank you for your interest in Denton, Texas.  Denton offers bloggers and journalists many story angles, with a variety of unique activities, amenities and events. The Denton Convention & Visitors Bureau (CVB) welcomes bloggers and journalists writing about Denton as a meetings and leisure destination.

The Denton CVB hosts press trips for qualified journalists with confirmed assignments.  Journalists must include the following in their written request for hosting consideration by the Denton CVB:

  • A brief bio
  • Official letter of assignment from the intended publication containing media value, circulation/impressions and intended scope of coverage
  • Documentation confirming minimum total viewership of coverage will be a minimum 100,000.
  • A business card or email signature line, including website and applicable social media handles
  • 2 references from CVBs, hotels or travel brands previously worked with, if applicable
  • Types of activities of special interest/focus of story/special requests.
  • Arrival date, length of visit and departure date.

Independent blogs should be well-established travel or significant lifestyle blogs that are regularly updated and have a documented broad subscriber base.  Bloggers must include the following in their written request for hosting consideration by the Denton CVB:

  • A brief bio
  • A business card or email signature line, including website and applicable social media handles
  • A link to the blog and website(s)
  • Number of unique visitors per month
  • Number of social media followers for each platform, if applicable (Twitter, Facebook, Instagram, Pinterest, Other)
  • 2 references from CVBs, hotels or travel brands previously worked with, if applicable

  • A minimum of four weeks advance notice is required for the Denton CVB to facilitate any request.
  • Complimentary stays and industry or media rates are provided at the discretion of Denton host hotels and are subject to availability.
  • A hosted press stay is maximum 3 days/2 nights. The cost for a longer stay may be passed along to the journalist.
  • The Denton CVB is not able to request complimentary accommodations or amenities with less than 4 weeks’ notice of proposed travel.
  • If complimentary accommodations are not available, the Denton CVB will try to secure a media rate for journalists/bloggers.  The Denton CVB is not able to cover the cost of accommodations, so the cost will be passed on to/incurred by the journalist/blogger.
  • The Denton CVB does not cover air travel to the Dallas-Fort Worth region, ground transportation around the region, nor ground transportation within Denton.
  • The Denton CVB may not be able to accommodate spouses, children and/or other guests accompanying journalists.
  • The Denton CVB policy prohibits the hosting of journalists/bloggers if the primary purpose of the trip is leisure or holiday travel. To be considered, the primary reason for travel must be a confirmed press assignment or feature story.
  • Meals accompanied by a Denton CVB staff member will be covered, but visiting press should plan to pay for their meals if dining without a CVB representative.
  • Links to articles about journalist/bloggers’ visit in Denton must be shared in a timely fashion so that the Denton CVB team may share on our social channels and maximize audience.

Assistance depends on availability and is handled on a case-by-case basis. All journalists and travel bloggers must receive pre-authorization from the Denton CVB and will be considered based on subject matter relevance, focus, readership, website/blog traffic, social media reach, content and style.

The Denton CVB may provide:

  • Itineraries:  The Denton CVB will develop a customized itinerary of attractions, cultural venues and other points of interest based on journalist/blogger areas of interest. The Denton CVB can arrange for admission to attractions, activities and restaurants included on the itinerary.   Note: Journalists/bloggers need not follow itineraries; they are prepared as a courtesy and as a way to highlight the latest and greatest attractions during their stay in Denton.
  • Lodging Recommendations: The Denton CVB will provide recommendations on local accommodations for journalists/bloggers; media rates may be available upon request, but are not guaranteed.
  • Photos: The Denton CVB maintains a photo library should journalist/blogger need pictures to accompany a story.  Photo requests should be made in writing a minimum of 48 hours in advance.  However, journalists/bloggers are welcome to take their own photographs to accompany their blog posts.

Dana Lodge, Interim Vice President

dana@discoverdenton.com

940-382-7895

Close